• Billiam@lemmy.world
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    8 months ago

    Just goes to show how bending the knee to the bigot brigade doesn’t work. Are more of the fat orange traitorous fuck’s cult shopping there?

    No.

    Target did exactly what they wanted- first by hiding their Pride merch last June, and then by eliminating their diversity programs- and the only result is the people who didn’t shop at Target still aren’t, but the people who did shop there are taking their business elsewhere.

    Soon Target’s going to have to either try to reverse course to save face with their former clientele, or they’re gonna have to double down in an effort to attract more MAGAts to their rotting corporate corpse. And as InBev learned with Dylan Mulvaney, that’s not a decision you want to fuck up.

    • Ledericas@lemm.ee
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      8 months ago

      they should learn the lesson from appeasing hitler with sudetlands.

    • captainlezbian@lemmy.world
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      8 months ago

      It’s more than that. The right wing dollar doesn’t come back. They use bud light as an insult still. The queer community will be marketed to if you do right by us. Break that trust and it can be earned back. The right wing community will instead declare your product their anathema.

      • Billiam@lemmy.world
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        8 months ago

        The queer community will be marketed to if you do right by us. Break that trust and it can be earned back.

        Which is how it should go, because it give corporations incentives to do socially moral things.

    • GreyEyedGhost@lemmy.ca
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      8 months ago

      InBev stock is up 1.6% over the last year. If you’d bought stocks this January, you would have made about 30% profit.

      • Billiam@lemmy.world
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        8 months ago

        InBev is doing fine, because they own over 600 brands globally.

        Bud Light sales however are not doing fine. Its sales are down about 40% compared to pre-2023 levels, and has dropped from most-popular to third most popular beer. They pissed off the no-taste mouthbreathing MAGAts who were their primary customers by mailing Dylan one fucking can, and then pissed off everyone else when they threw Dylan under the bus immediately because the MAGAts started all bleating about it.

        Target is now literally in that same position.

        • GreyEyedGhost@lemmy.ca
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          8 months ago

          So the boycott was pointless, as indicated. I also saw people saying they were going to boycott InBev, and they clearly had an impact for some period of time, along with the Bud Light boycotters, yet here we are. Also, you mentioned InBev, not Bud Light.

          • Billiam@lemmy.world
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            8 months ago

            My dude, it sounds like you’re being needlessly accusative.

            I never said InBev was in trouble; I said they fucked up their response to the Dylan Mulvaney backlash. Which they absolutely did, and it caused their most popular American beer brand to lose sales.

            A lot of people at the time were (correctly) pointing out that most of the beers the MAGAts decided to switch to in their performative protests were also owned by InBev.

  • LemmyLegume@lemmy.world
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    8 months ago

    We used to spend a good amount of money at Target and now we won’t go anywhere near it. It was great for gift shopping and seasonal stuff but we’ve figured out better options with retailers that don’t have gross values.

    • MiyamotoKnows@lemmy.world
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      8 months ago

      So where did you shift your buying to? Hopefully not Walmart or Amazon, who are far worse. Small businesses are not available options in most of America.

      • LemmyLegume@lemmy.world
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        8 months ago

        We’re fortunate enough to be close to a couple major cities that have some small business options. Otherwise Costco has been a great bet like the other comment mentioned. We’re also trying to avoid Amazon more but it can be hard for some specialty items. We figure that spending less on there is still a positive step.

  • llama@lemmy.zip
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    8 months ago

    15 years ago Target specialized in creating a shopping experience where the consumer could discover trendy, fun, useful items that they couldn’t find in other similar retailers. Today it’s all the same merchandise you could find anywhere and there’s no value proposition to shop at Target.

    • A_Random_Idiot@lemmy.world
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      8 months ago

      Ah yes, Target.

      When you think you are too good to go to Wal-Mart, and want to pay 2x-4x the price of price for the same exact stuff.

    • warbond@lemmy.world
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      8 months ago

      And just like every retailer, they’ve vertically integrated their supply chain so that they can shove their bullshit brands at you

  • JigglySackles@lemmy.world
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    8 months ago

    I just want to take tbis moment to thank Target for their thoughtful removal of DEI policies. You see I’ve wanted to move for a really long time and my wife always had a requirement that anywhere we moved to would have a target nearby. It complicated the process. But now, I don’t have to adhere to that requirement anymore, because we don’t buy anything from them anymore. It’s great. So thanks Target for showing my wife you were a lousy bunch of scum sucking greedy pigs. I’ve known for years, but it’s nice to have proof.

  • JcbAzPx@lemmy.world
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    8 months ago

    Once you take away the veneer of civility, Target is just an overpriced Walmart.

  • Plurrbear@lemmy.world
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    8 months ago

    As a MN native… fuck Target! I tried until they laid off a bunch of people I know who didn’t wanna work in the DEAD downtown MPLS scene when given the new “rule” … savage!

    • dditty@lemm.ee
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      8 months ago

      Same here. It sucks since Target was/is better than Wal Mart and the Daytons legacy still had them doing a lot of philanthropic donations. But yeah I haven’t shopped at Target in probably 4-5 months now.

      • Plurrbear@lemmy.world
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        8 months ago

        Same!!! Thank you for reassuring my thoughts! It meant so much, especially since I am a MN native who used to shop Target religiously… I am so ashamed by them!!!

  • Take_your_zync@eviltoast.org
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    8 months ago

    I specifically bought tomboyx boxer briefs for women at target to support their lgbt inclusivity before they dropped dei. Now I won’t buy anything from them at all. I know target wasn’t perfect but I wanted there to be more options available for people that need them and target was offering that with dei. Now, fuck em. They don’t support the people that make their business possible.

    • tempest@lemmy.ca
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      8 months ago

      To be fair to target most business is just talk when it comes to these types of things.

      Consumers need to understand that corporate support for any particular initiative begins and ends with how it affects the bottom line.

      Disney, Google, even Costco cannot actually care about any of these things. The corporate incentives do not allow for it.

        • grysbok@lemmy.sdf.org
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          8 months ago

          The performance serves as a barometer for how, idk, accepted a thing is. Having LGBTQ displays made me, an LGBTQ person, feel like Corporations thought we were a market worth wooing. Taking that and DEI away is a kick in the teeth. It feels worse than never having the displays or DEI programs in the first place.

  • SoftestSapphic@lemmy.worldBanned from community
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    8 months ago

    Dam well when the feel like making money again they can stop implying they want all their non white and straight customers to be erased.